INDIVIDUAL DESIGNS BASED ON THE AUDI-KINDERLAND CONCEPT
We offer the opportunity to manufacture Sunny Stuff Products to your specific needs and designs.
The challenge for AUDI was to develop a ski course with obstacles, which would give children a deeper understanding of the basics of skiing in a playful way and with a high fun factor, while remaining goal-oriented and effective at the same time.
The issues of safety and speed on the slopes and in road traffic were therefore also to be applied, as well as the “World Cup Feeling“ through the visual presentation of the products.
Many of these products have been appropriately adapted from the existing Sunkid Sunny Stuff range and produced in the typical AUDI red. To further underscore the affinity to the Alpine Ski World Cup, the ski course was extended to include special elements, such as the finish arch, which is particularly distinctive for this race series.